know.  First off, there are a lot of terms that are used in the ice fishing industry to describe the functionality of ice fishing electronics.  Terms such as high frequency, chirp, live imaging, target separation, target identification, interference rejection, zoom and so on are used to describe the performance of the ice units.  

Marcum Technologies, the undisputed leader in ice-fishing-specific sonar, takes tech to the next level. Their long-held principle is that features are useless unless they help an angler catch fish, and that can be seen throughout decades of innovation. Patented technology like moveable zoom that led to angler’s ability to target fish anywhere in the water column was the first ping heard round the world among the ice sonar community. They followed it up with additional advancements to help distinguish echoes from noise in an interference rejection system so advanced, it’s also patented.

Whether you’re ready for it or not, the ice season is coming to an end sooner than later. For many of us anglers, it was an odd season riddled with less-than-ideal conditions – including lack of ice and excess amounts of snow and ice. With snow melt in full force and deteriorating ice conditions, we can’t help but think of what’s coming next.

Midwest angler Joel Nelson knows a thing or two about ice sonar.  As MarCum’s longest tenured pro-staff member and media personality, he’s been running a MarCum since the brand’s inception.  Though he could run any fish finder on the planet, he’s an avid fan of the M1.  “It’s really a sonar that takes me back to some of the original MarCum units that just flat caught fish,” says Nelson.  “You get exactly what you need in an ice locator, ready to fish out of the box.”  Nelson logs thousands of miles across the ice belt each season, fishing and filming for a host of TV and video segments, all while toting an M1.  “I appreciate so many of the MarCum units in the lineup, but I’ll always have an M1,” says Nelson.      

After a long winter, there is nothing like the unbridled anticipation of hitting the open water once again.  Spring and summer is a special time of the year and soaking up the sun on the water is the best way to recharge the body and soul.  The last thing you want to have is maintenance issues going to or on the water.  Be sure to follow these quick tips to ensure a greater chance at a fun-filled day on the water. 

There is just something about seeing it happen with your own eyes.  Imagine a jumbo perch roaming through a weed bed in search for an easy meal with its eyes going to and fro looking for its victim.  They casually swim the edge of the cover until they catch a glimpse of the bait hovering just above the top of the weeds.  Because you are fishing amongst the weeds, underwater cameras simply give you the best opportunity to be successful.  Flashers and depth finders will often pick up the weeds making it hard to see fish and your bait.  Underwater cameras allow you to see where the fish are and where your bait is.    

Underwater fishing cameras are recognized as a valuable tool for ice; however, they can be just as beneficial during the open water season – and for many of the same reasons. Open water electronics continue to evolve to new lengths every season but they still leave things open to interpretation. Underwater cameras, however, are capable of answering questions that other electronics cannot, as well as teaching anglers more about what they’re seeing on their electronics. They are an angler’s eyes below the surface.

New Hope, MN (11/18/21) –Based on the growing demand for MarCum products in Eastern Canada, the Minneapolis manufacturer has engaged Raytech Electronics, a warranty and maintenance service center to enable owners to receive service without having to hassle with international shipments. Raytech will be handling warranty and non-warranty repairs for MarCum consumers starting November 17th, 2021. This new relationship is expected to decrease repair service times by at least 5 business days for Eastern Canadian customers.

Throughout the summer months, schools of crappies typically concentrate themselves along weed edges, as well as pockets and holes in the weedy cover. In certain situations, fish will push further into the weeds and in others, push out away from the edges, but still remain in close proximity to the weeds. Focus your efforts on these keys areas.

As the season progresses, crappies will also inhabit other areas, often in slightly deeper water. Woody cover – such as man-made cribs or submerged timber – act as crappie magnet regardless of the time of year, but they tend to concentrate fish towards the tail end of the summer.

If you’re a crappie angler, one of the best bites of the year has come and gone with the early spring crappie bite. For bluegill fans, the best is yet to come, as we move from a shallow water period for one species into another.

There’s no doubt that the spawning season for crappies and bluegills offer some great opportunities for skinny water panfishing, and even sight fishing, which makes fishing feel like it did when you were a kid.

Bobbers and small jigs are plopped into any good looking developing weeds or brushy areas, only to drop with an aggression not seen since the previous year’s fishing It’s hard not to be excited about it.

It’s midwinter. Lakes are locked up with a solid layer of ice. Shanty towns dot the landscape – filled with anglers that are willing to trade long rods for those of a shorter variety. Panfish – crappies in particular – are some of the most targeted species throughout the hard water season.  Knowing how to find them and which tools to use will ultimately make for a more successful day on the ice.

Since introducing cutting edge sonar technology to mechanical flashers nearly 20 years ago, MarCum has sought to build the best sonar on-ice, bar-none. Recent advances saw MarCum bringing the first digital sonar to the market, giving anglers a host of ample options when hitting the ice this winter. Read on to gain a better understanding of your options, and ultimately decide which is best for your style of fishing.

Panfish, walleyes and other game fish receive the lion’s share of angling pressure throughout the winter months – mainly because they are so accessible. Some of the more neglected targets during the ice season include stream trout species – rainbow, brook, and brown trout more specifically. Fortunately for ice anglers, states like Minnesota and Wisconsin put forth a great level of effort to ensure there are catchable trout opportunities available.

Stream trout are stocked across the Midwest in a variety of lakes and ponds. They are worthy adversaries for any ice fisherman and offer a unique experience. Determining the right combination of preparation, location, and presentation can lead to winter trout fishing success.

Every year, a new set of anglers both young and old learn to use ice fishing sonar or flashers for the first time.  That said, I encounter many anglers on the hardwater each year that still have their ice sonar depth finder on default factory settings from when they bought the unit 10 years ago.  Whether you’re brand new to the game, or it’s old-hat, here are some answers to age old questions along with new ones to keep it interesting and catch more fish.

Now, for the 2023 ice fishing season, MarCum raises the bar once again, introducing two new models that cater to different angler preferences and budgets.