Press Release – New Hope, MN (9/29/21) – Marcum Technologies, the undisputed leader in ice-fishing-specific sonar and cameras, takes tech to the next level. Their long-held principle is that features are useless unless they help an angler catch fish, and that can be seen throughout decades of innovation. Patented technology like moveable zoom that led to angler’s ability to target fish anywhere in the water column was the first ping heard round the world among the ice sonar community. They followed it up with additional advancements to help distinguish echoes from noise in an interference rejection system so advanced, it’s also patented.

MarCum Technologies introduces the Roamer Case and Roamer Kit, the first releases in what MarCum calls its Signature Series products.  Adorned with MarCum Red, our trade-dress, the Roamer takes mobility to a new level, with significant improvements over all other cases and shuttles on the market.  By combining elements of a plastic shuttle and soft-pack in one case, MarCum has blended the benefits of both, checking boxes for both form and function along the way.  As a standalone case, the Roamer equips flasher and battery owners with an ample sonar storage solution.  As the full Roamer Kit, anglers get the case, a featherweight 12V6AH Lithium LiFePO4 battery, and proper charger to fit it, along with USB charging ports for extra power. 

New Hope, MN (11/18/21) –Based on the growing demand for MarCum products in Eastern Canada, the Minneapolis manufacturer has engaged Raytech Electronics, a warranty and maintenance service center to enable owners to receive service without having to hassle with international shipments. Raytech will be handling warranty and non-warranty repairs for MarCum consumers starting November 17th, 2021. This new relationship is expected to decrease repair service times by at least 5 business days for Eastern Canadian customers.

Now, for the 2023 ice fishing season, MarCum raises the bar once again, introducing two new models that cater to different angler preferences and budgets.

Some of the more neglected targets during the ice season are stream trout species – rainbow trout, brook trout, and brown trout more specifically. Countless states across the Ice Belt spend significant amounts of time and resources to ensure there are catchable trout opportunities available to many anglers.

Preparation, location and presentation all play a role in success for winter stream trout.

Water temperatures that build into the high 60 and 70 degree marks will definitely get fish moving, and that usually coincides with a few hatches.
Bugs crawling out of the deep mud get rafted against the main-lake structure, and signify some of the initial pushes to offshore humps, bars, and reefs. It’s often when casual walleye anglers, or those who see early mixed bags of walleyes with crappies and gills, stop catching them.

Anglers don’t always follow, sometimes because they’re not required to. This is a dynamic time of year as the summer food chain ramps up production. That means anglers don’t always have to look deep to find fish, and several patterns can be going at the same time.

From MarCum Technologies, the industry champion in ice electronics that serve the angler first, comes a new riff on established innovations. MarCum’s engineering feats have led the sonar space for decades, with a healthy list of patents to prove it. From Interference Rejection (IR) to moveable zoom, our advancements are translated to more fish on ice. A recent improvement comes in the form of a patented “light pipe” – a brushless system that provides razor-thin target returns that give anglers the ultimate in resolution and fish-catching clarity.

One of the most common questions heard from new ice anglers relates to electronics – “Which is better – an underwater camera or a flasher/sonar?” The short answer is that it really depends.

The long answer is that there are certain situations that each unit type excels in. Depth, water clarity, habitat, and fishing style greatly impact which unit is right for a specific set of circumstances. In a perfect world, an ice angler should have both. This is particularly apparent for anglers that target panfish during the winter months.

The first step in your pre-season routine should be checking your batteries. Most flasher failures on the ice are caused by a bad battery.

Leaves are gone from the trees, and that’s your green light to grab your MarCum flasher or digital system from the garage and get ready for the ice-fishing season.

The first step in your pre-season routine should be checking your batteries. Most flasher failures on the ice are caused by a bad battery, so now’s the time to inspect your MarCum’s power source. “You could be kicking yourself later if you don’t take a minute to check everything out now,” says ICE FORCE Pro-Staffer, Joel Nelson. “Nothing will wreck a good day of fishing faster than a bad battery, because there’s nothing you can do about it out on the ice.”

The standout feature of MarCum’s Lithium batteries is their lithium chemistry, which sets them apart from the competition. Not all lithium batteries are created equal, and MarCum’s line of Lithium batteries showcases a chemistry type, with its own unique advantages. Lithium Iron Phosphate (LiFePO4) is the ice anglers ideal chemistry, which strikes a balance between weight, cold weather performance, and charge cycle longevity.

Marcum Technologies is a company built upon the sport of ice-fishing, bringing forth patented technology and exclusive features unprecedented in ice electronics. Though at MarCum, our mantra is that features for feature’s sake are worthless unless they put more fish on ice. For the last 20 years, MarCum has brought the bulk of fish-catching invention to the ice market, with a long list of patents, sonar-firsts, and innovations immediately copied by the rest of the industry. MarCum units are hand-built, one at a time, from a blank circuit board on up. All of those advancements have happened right here in the heart of the ice belt, meaning all Marcum sonars are American-made. Below is a list of this year’s systems, and what make them each the top-performing sonar in their respective classes.

No one can deny how much the sealed lead-acid (SLA) 12v battery has had an impact on ice fishing.  This battery has been the dominant player in the game and has been used extensively for decades in flashers, digital units and camera systems throughout the ice belt. 

The dog days of summer and that’s your green light to grab your MarCum flasher or digital system from the garage and give it a once over and top off the battery.

The first step in your pre-season routine should be checking your batteries. Most flasher failures on the ice are caused by a bad battery, so now’s the time to inspect your MarCum’s power source.

“You could be kicking yourself later if you don’t take a minute to check everything out now,” says MarCum Pro-Staffer, Joel Nelson. “Nothing will wreck a good day of fishing faster than a bad battery, because there’s nothing you can do about it out on the ice.”

Everyone wants to be successful on the water. We all love to post on social media and to talk about the fun we had catching fish and spending time together with friends and family. The old adage says, a bad day fishing is still better than a day of work, but no one really likes having a bad day of fishing.

Once you dive into this worthy hobby you will quickly realize that a bad day is relative. For the beginner it could be not catching a single fish. For the guide it could be not filling out a limit. And for the professional it could be not making a top-ten but catching 40-50 target species fish during the eight hour day.