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21 Oct: THE BEST UNITS ON ICE JUST GOT BETTER, FOR LESS

Marcum Technologies, the undisputed leader in ice-fishing-specific sonar, takes tech to the next level. Their long-held principle is that features are useless unless they help an angler catch fish, and that can be seen throughout decades of innovation. Patented technology like moveable zoom that led to angler’s ability to target fish anywhere in the water column was the first ping heard round the world among the ice sonar community. They followed it up with additional advancements to help distinguish echoes from noise in an interference rejection system so advanced, it’s also patented.

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20 Oct: SMALL FOOTPRINT, MAX PERFORMANCE

The new MarCum Pursuit HD puts 20 years of technology into the palm of your hand, tapping into all of the top trends in underwater viewing. The Pursuit HD simply checks every box. Hand-held and HD attributes are a big direction in cameras now, but so often it comes at the expense of other features. With the MarCum Pursuit HD, expect performance with a rich feature set – expect it all.

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19 Oct: Sonar Plus Camera – Ice’s Dealiest 1 – 2 Punch

It could be the most common question found on internet forums, Facebook groups, and among the freshman class of ice’s newest anglers – “Sonar or camera?” Sounds like a simple question. Multiple choice even. The answer has always been straight-forward too, with most experienced anglers leaning towards a sonar first, then purchasing a camera to eventually fill in the knowledge gaps as needed depending upon their species of interest.

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03 Sep: 20th Anniversary of the Underwater Camera – Joel Nelson

“Before underwater cameras, I used to think that certain weed-beds held bass, and others had the panfish I was after.  Careful study and lots of on-ice viewing showed that most often, the best weeds and weedbeds held both, but few panfish roam edges or openings in the presence of predators.  Two-feet can be too far if you’re trying to get a bull gill to come from cover and eat.  Punch a hole right on top of them, where they don’t have to leave the safety of cover, and you can pluck them from where you never thought they existed.”

MarCum Recon 5+ Underwater Camera Recording

28 Feb: HOW TO RECORD WITH YOUR MARCUM UNDERWATER CAMERA

Our cameras are known for their incredible image quality and bright display.  However, what many people don’t know is that you can record with nearly all of them. This allows you to analyze underwater fish behavior, create compelling content, and have fun sharing your fishing adventures with friends and family.  On most of the units, recording underwater footage is relatively simple. However, it will require a little bit of extra gear on your part. 

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13 Jan: Why the LX-7 Lithium Combo Will Change the Way You Fish w/ 330 Maniac

Scott Mackner, known by his handle 330 Maniac, is an avid fisherman and content creator from Minnesota. He is known for his fishing and trapping videos, his knowledgeable skill set and his ability to chase down a multitude of species.
He recently sat down with us to discuss why he made the switch to MarCum. From target separation to customizable zoom, Scott breaks down the top 5 reasons he chooses the LX-7 Combo over anything else.